It is a fairly common preconception that women spend more than men on grooming.
However, new research explodes that myth when it comes to preparing for a date:
- British men spend £46.79 on treatments
- Women spend £41.79
Treatments men are splashing out on include new underwear but also haircuts, waxing and facials to look their best, while women are more likely to invest in a leg wax, with 58% voting for the hair removal treatment.
The research backed up the old adage “look good, feel great”, as 55% of the men surveyed said they spent the money to give them confidence.
This research backs up a trend in aesthetic medicine, where treatments such as botox and fillers are becoming increasingly popular among male clients keen to fight the signs of ageing.
A spokesperson for Clinicbe, Belgravia skin treatment clinic, explained:
“Having a cosmetic treatment has a number of benefits. Firstly, it can make you look younger – this can be an advantage both professionally and is especially popular with those seeking or embarking on new relationships.
However, as this research indicates, having a treatment that makes you look good also boosts confidence and the way you feel too.
The trend towards men having such treatments is definitely on the up.”
Dr Kubicka founded Clinicbe® to offer a new holistic approach to skincare treatments; treating the patient as a whole in order to get the best possible results from any treatments they may have. Private consultations include individual advice on nutrition and lifestyle to help tackle skincare issues from within and compliment professional treatments. In addition, Dr Kubicka can prescribe or recommend the most appropriate professional skincare for use at home.
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